How To Interpret Web Site Statistics

Interpreting web site statistics is easy once you know and understand the terminology. There are several important indicators that provide useful information about your web site visitors

1.) Unique Visitors

How many people visited your web site at least once a during a given period. For example, I visit certain web site 10 times a month, but only one of those visits is considered unique monthly visit.

2.) Visitors

Toatal number of visitors that browsed your web site within a certain time frame. It is important in terms of calculating return visits. For instance, you have 1000 unique visitors and 1,500 total visitors monthly. It means that you have 500 return visits in a month.

3.) Bandwidth

Bandwidth represents amount of data transferred between your web site and visitors. The most important thing about bandwidth is not to exceed monthly amount of data transfer allowed by your web hosting service. Many web hosts in Web Hosting Services Directory allow 3000 GB banwidth a month which is more than enough for most web sites unless you offer many music and video files for download.

4.) Hits

A hit is very inaccurate measure. I consider it totally irrelevant. As far as web site traffic is concerned, you should concentrate on unique and total visitors.